MCEE Book Talk: The Globalization of Basketball

The Globalization of Basketball

Have you noticed a change on the basketball court? No, they did not change the three-point line again or make the referees wear red shirts! What has changed is who plays basketball and the economic impact of that change. It is no longer only an American game; it is a global phenomenon! The Globalization of Basketball walks the reader
through the significant changes to the second most popular sport in the world.

Come join us as we talk about the history of the game, the economic impact of world basketball, and what the future holds as more and more people around the globe discover the "stop-and-pop" excitement of B-Ball.